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Fahrenheit Studio Scores Multiple Horizon Interactive Awards

New media studio's revamp of two financial brands recognized for interactive innovation

LOS ANGELES, CA—April 20, 2016—Fahrenheit Studio, a leading Los Angeles-based branding and design firm, announced today that it has won two prestigious Horizon Interactive Media Awards. Now in its 14th season, the Horizon Interactive Awards is a top international competition that highlights the "best of the best" in interactive media.

In Horizon's announcement of the 2015 winners, Fahrenheit Studio was singled out for the interactive, user-friendly experiences they created for two investment advisory firms: IASG and L&S Advisors. Both of the websites Fahrenheit designed for IASG and L&S Advisors received Silver Awards, winning out in a competitive field of over 1100 entries from 21 countries around the world.

"The 2015 competition raised the bar for immersive, interactive experiences both online and offline," said Mike Sauce, founder of the Horizon Interactive Awards. "The stand-outs this year found a way to integrate the online interactive world with real-life scenarios and other offline traditional media."

Fahrenheit Studio is widely recognized within the financial industry for creative, brand-invigorating work that drives conversions, and the winning projects continue this tradition. In their work with IASG, an independent advisory firm known for their alternative investment expertise, Fahrenheit focused on making their powerful online database and research tools more accessible and visually appealing. The IASG website (iasg.com) features an all-new brand identity, along with a clean, responsive user interface for fast, intuitive browsing and researching on all devices.

For the reimagined L&S Advisors website (lsadvisors.com), Fahrenheit created a modern, sophisticated design with imagery of Los Angeles to highlight the firm's location. Site highlights include interactive charts that illustrate the firm's singular investment philosophy and approach to downside protection. It also features a detailed breakdown and comparison of investment strategies, monthly market updates, and a proprietary L&S Risk Pulse™ Indicator of market risk based on tracking and analysis of over 100 economic data points.

The Horizon Interactive Awards is held annually, with winners announced the following April. Fahrenheit Studio has won a total of 10 Horizon Interactive Awards to date.

About Fahrenheit Studio
Fahrenheit Studio is a branding and design agency based in Los Angeles. Founded in 1995 by Robert Weitz and Dylan Tran, the firm specializes in building interactive brand experiences that drive customer engagement and conversions. Fahrenheit has developed complete branding and marketing strategies, websites, and online applications for clients such as Virgin Records, Warner Music Group, and IBM. For more information, visit fahrenheit.com.

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Testimonials

"We first approached Fahrenheit a year ago, following a period of rapid growth and change, including the acquisition of another company. We recognized that we needed to build strong internal and external brand awareness. Fahrenheit took the time to get to know our business, our employees and our customers. They helped us develop a unified brand message, an exciting new visual identity, and a clear strategy for moving forward. The rebrand has been a huge success across the board—from employees to customers. It's revived our image as a fun, innovative, and user-friendly company. The message we're sending finally matches the way we see ourselves."

—Matt McLellan, President, Evisions, Inc.

"Fahrenheit Studio helped with our investment firm’s brand message and website. They were recommended to us by a friend who noticed our struggles in finding the right marketing agency. We knew we had been steered in the right direction from the first meeting. Fahrenheit was able to quickly fulfill our marketing needs, bringing strong design with compelling and unique content. They were always responsive and frequently went above and beyond what we had asked. We would strongly recommend Fahrenheit in the future."

—Jason Scott, Chief Operating Officer, L&S Advisors

"We turned to Fahrenheit Studio for a modern rebrand of our platform, and to better engage with our user base. Fahrenheit really took the time to understand our managed futures business and what users needed from the services we provided. It was a very thoughtful process to build a lasting brand and user experience, and best of all they did it within our budget. The entire Fahrenheit team was courteous, conscientious, and very enjoyable to work with."

—JonPaul Jonkheer, Executive Vice President, IASG, Inc.

"Fahrenheit's design transformed us from a financial firm into a global brand. We look bigger and work better. Our new web presence now helps drive the other aspects of our business, making our customer interaction more efficient and effective. Importantly, when people reach us, we have more clout."

—JJ Burns, CEO, JJ Burns & Company

"Fahrenheit Studio has really come through for Virgin Records. They consistently hit their deadlines while managing to deliver extremely high-quality, gorgeous artist websites within budget. Bringing Fahrenheit into our online branding process has met with acclaim from both the artists, managers and executive staff at EMI."

—Jesse Kanner, Director of New Media, Virgin Records

"Fahrenheit Studio helped us to formulate a strategy and execute it from soup to nuts. The results were stunning: We grew from $2 billion to $5 billion AUM; newsletter grew from 20,000 to 80,000 readers. We also launched a campaign that brought in 300 accredited investor leads in the first few hours, resulting in more than $35 million in new business."

—Patrick O'Connor, Marketing Director, Navellier & Associates

"Fahrenheit Studio is a pleasure to work with and they have delivered outstanding results for our e-commerce property Zansaar.com. The entire project from concept to delivery was co-ordinated between India and LA and executed flawlessly without a single face to face meeting."

—Jawad Ayaz, CEO, Zansaar.com

"Fahrenheit Studio came up with a complete branding and communications strategy that has helped me expand my online presence, update my image, and connect with my readers in better ways. They did everything from designing the Mauldin logo and building the website to revamping my newsletters. I encourage you to contact them and see what they can do for you."

—John Mauldin, President, Mauldin Companies

"Fahrenheit Studio knows what it takes to build a brand, and helped us achieve remarkable brand equity for Lessonlab in less than 5 years. They did this by constantly working to align our look and feel with our mission. I know of no other design team that can work effectively on such a diversity of projects."

—James Stigler, CEO, Lessonlab, Inc.

"The Fahrenheit team is one of the true treasures of the design world. Their expertise goes well beyond any ordinary firm. With a wide range of skills and expertise they can help their clients with both conceptual and business concepts. From design, to websites, marketing, branding, one would be hard pressed to find one company that would have such a wide range of both skills and talents."

—Eric Garcia, Owner, 48 Windows Music & Mix

"Fahrenheit Studio has invigorated our brand, created an interactive online community, significantly improved the return on investment of our SEO marketing budget, created a qualified lead generation engine to drive our sales efforts, and provided tremendous enhancements to our client retention management."

—Gabriel F. Burczyk, CEO, WrapManager, Inc.