All Projects

AlbumDirect

Digital Music Delivery System

AlbumDirect consisted of a rollout kit, identity system, and interactive guide for the Madison Project Trial, which tested the digital delivery of music to a broadband audience. This groundbreaking project was conducted in 1999 by IBM, in conjunction with the 5 major music labels—BMG, EMI, Sony Music, Universal Music Group, Warner Music Group—and Time Warner Cable.

Client
IBM Corporation
Services
Brand Identity
Graphic Design
Web Design

Images